Johnny English Reborn

The film had a trailer to help adversities the films.

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Johnny english reborn does not have a twitter or a Facebook because its a kids film and this show hat twitter and Facebook is not a good form of new technology.
The film johnny english has short clip of the film shown on to attract it target audience which could be children.

NBC Universal

working title film -Contraband

The genre of the film is action, drama, crime and triller.

Director: 

Baltasar Kormákur 


The main cast of the film is Mark Wahlberg, Kate Beckinsale, Giovanni Ribisi

Budget:

 $25,000,000 (estimated)

Opening Weekend:

 $24,349,815 (USA) (15 January 2012) (2863 Screens)

Audience Theory

Passive audience are people who accept the message that is being given by the media.

Active audience are people which question the message being given by the media and respond to it, also creating their own meanings towards it.

Interactive audience is people who create their own media texts and influence people by there media texts.

The hypodermic needle model theory:

hypodermic needle model is a theory which explains who audiences react to mass media. showed that audience had the messages going straight to there minds. in this theory the media messages are excepted by the audiences and that the audience have no way of interpreting the texts.

Reception theory:


reception theory is who the audience understand the text. is that it is based on the fact that more  cultural similarities there are between audience members and the affect of the media texts and who they understand it.

News Corporation

The Sun:  Will help get the film across to news reads

BskyB:  Will allow the film to be recognize by many people
my space:  Will help the film be know on the web by my space users  

Mass Audience Theory

 I use the computer to socialise with friends and family which are not live far distance.  i use a mobile phone to  stay in contact with people. i used the TV for entertainment and to watch thing which i enjoy.
I have been influence by the media to by product which they advertise on TV which seem appealing to me, such as perfume's, make up, food etc.

I have formed opinions on something based on how it is portrayed in the media, for example i have opinions on specific celebrities by the way the dress and act.  

i  believe that the mass  mass media does influence some30. people rather then the whole audience it is appealing  to. i believe that everyone is different and interpreter things in a different way.  However as an audience we should know the what is right and wrong and not live in a fantasy world. As human being we know what right and wrong and a violent film should not be able to change us.